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Background

Shanghai Pulp Week is held annually in the third week of March, with the 2026 edition set for March 16–20. 

2026 SPW Annual Meeting(with Luncheon & Dinner , March 18) and 2026 SPW Tissue Paper Symposium (March 19) will both take place at the Shanghai Marriott Marquis City Centre. 

The global pulp and paper industry currently stands at a critical crossroads. While the  imbalance between pulp supply and demand intensifies and paper market demand  continues to decline,several factors are emerging as threats to the industry’s healthy  development and market stability. These include climate change, shifting global trade policies, and the fragmentation of integrated forestry-pulp-paper models in Europe. Of particular concern is the rapid expansion of China’s integrated pulp and paper capacity, which has sparked industry-wide anxieties regarding woodchip quality and supply consistency, as well as the resulting impact on pulp product quality. 

Centering on the theme of "High-Quality and Sustainable Supply," this year's Shanghai Pulp Week aims to draw industry-wide attention to the critical issues of premium pulp and paper products and the sustainability of raw material sourcing. We seek to guide enterprises in prioritizing product quality and sustainable supply chains as their foundational pillars and core competitive advantages amidst intensifying market competition. 

2026 SPW Annual Meeting will explore the global economic outlook, the evolving pulp and paper landscape, regional market shifts, and downstream trends, with a specific focus on addressing supply-demand imbalances and future raw material potential. By convening a distinguished panel of economists, industry titans, and leading experts for addresses and dialogues, we aim to uncover new pathways for driving high-quality industrial growth and ensuring the long-term sustainability of the global supply chain.


Speakers
Agenda

高质量和可持续的供应-上海纸浆周2026年年会议程(亚太森博赞助)

High-Quality & Sustainable Supply-Agenda for 2026 SPW Annual Meeting(Sponsored by Asia Symbol)

时间:2026年3月18日  地点:上海雅居乐万豪侯爵酒店

Time: March.18, 2026      Venue: Shanghai Marriott Marquis

 

上午Morning

08:40-08:50

开幕致辞
  ——全联纸业商会副会长、中国纸业投资有限公司董事长 钟天琦

Opening Remarks

—Zhong Tianqi,Vice President, China Paper &   Pulp Industry Chamber of Commerce(CPICC);President, China   Paper   Corporation

08:50-09:05

开幕演讲

金鹰集团全球纸浆商务总监 李世豪

Opening Speech

—Lee Silk How, Global Pulp Commercial Head,RGE

09:05-09:40

宏观经济与汇率前瞻

——中银国际证券全球首席经济学家 管涛
  Macroeconomic and Exchange Rate Outlook

—Guan Tao, Global Chief   Economist, BOC International(China)

09:40-09:55

当前浆纸产品质量和原料可持续供应的几个话题

——全联纸业商会顾问、中国造纸协会生活用纸专委会主任 曹振雷
  Views on Current Pulp& Paper Product Quality and Sustainable
  Fiber Sourcing

—Cao Zhenlei, Consultant,   CPICC & Director, Tissue Committee, China Paper   Association

09:55-10:20

中国纤维市场的演进与变革对全球市场的影响

——Hawkins Wright Ltd公司总经理 Tom Wright
  Evolution and Revolution in China’s Fiber Market: Global Implications

—Tom Wright, Managing   Director, Hawkins Wright Ltd

10:20-10:40

国贸浆纸时光

Coffee Break -by ITG Pulp   & Paper

10:40-10:55

穿越内卷 驭势⽽变

——书赞桉诺首席执行官 Beto Abreu
  —Leading Change in a Challenging Environment

—BetoAbreu, CEO, Suzano

11:00-11:20

中国纸浆需求市场回顾和展望

——中国纸业投资有限公司纸浆委员会主任、泰格林纸集团总经理

李战

Review and Outlook of China's Pulp and Paper Demand

—Li Zhan, Director of Pulp Committee, China Paper Corporation &GM,   Tiger Forest & Paper Group

11:20-11:35

优质纸品解决方案——可持续的多种纤维

——UPM纸浆事业部执行副总裁 Aki Temmes

Sustainable Multi-Fibre Solutions for High Quality Products

—Aki Temmes, Executive Vice President, UPM Fibres

11:35-11:55

全球纸浆产能关停风险:关键触发点与脆弱区域分析

——Fastmarkets纸浆高级经济师 Patrick Cavanagh
  Global   Pulp Capacity Closure Risks: Navigating Trigger Points and Regional   Vulnerabilities

—Patrick Cavanagh,Senior Economist, International Pulp, Fastmarkets

12:00-13:30

建发浆纸•浆易通午餐会

Lunch Hosted by E-pulp, C&D Paper & Pulp

下午Afternoon

14:20-14:35

全球纸浆产业在新的现实格局中前行

——CMPC纸浆首席商务官 Guilherme Viesi
  Navigating a New Reality-Global Pulp Industry

—Guilherme Viesi, Chief   Commercial Officer, CMPC Pulp

14:35-14:55

应对全球可持续森林资源供应的挑战
  ——Afry浆纸线负责人 Joao Cordeiro
  Addressing the Challenges of Global Sustainable Forest Resource Supply

—João Cordeiro, Head of Pulp   & Paper Business, Afry

14:55-15:10

新海运形势下纸浆供应链的韧性与稳定性探讨

——中远海运特运股份有限公司泛美经营部副总经理 黄一剑

Exploring Pulp Supply Chain   Resilience and Stability in the New Maritime Environment

—Huang Yijian, Deputy GM,   Americas Business Division, COSCO SHIPPING Specialized Carriers

15:10-15:30

国贸浆纸时光
  Coffee Break -by ITG Pulp & Paper

15:30-15:50

广西纸浆原料林资源现状及未来供应趋势分析

——广西壮族自治区林业局二级巡视员 冷光明
  Status and Supply Trends of Pulpwood Forest Resources in   Guangxi

—Leng Guangming, LevelⅡ Bureau-Rank   Official of the Forestry Bureau of Guangxi Zhuang Autonomous Region

15:50-16:05

高质量针叶浆赋能高效、可靠和可持续发展

——芬林芬宝首席执行官 诺毅
  High-quality softwood fibers for efficiency reliability and sustainability

—Ismo Nousiainen, CEO, Metsä   Fibre

16:05-16:20

仪式:

1、芬林芬宝与太阳纸业20周年合作纪念仪式

2、上海纸浆周浦江倡议:共建平衡、稳定、高质量和可持续的全球纸浆市场

Ceramonies:

1.Metsä Fibre & Sun Paper: 20 Years of Partnership Celebration

2.SPW Pujiang Initiative: Towards a Balanced, Stable,   High-Quality, and Sustainable Global Pulp Market

对话Panel Discussion

新格局、新市场、新平衡、新生态
  New Landscape·New Markets·New   Balance·New Ecosystem

16:20-17:30


主持人

李建明-王子制纸国际贸易(上海)有限公司高级顾问

对话嘉宾

1.杨国华  全联纸业商会特邀副会长、书赞桉诺亚洲区⽊浆业务总

2.宋望球  全联纸业商会特邀副会长、芬林集团亚洲区总裁

3.姚冠俊  山东太阳纸业股份有限公司纸浆采购总监

4.苏马力  保定雨森卫生用品有限公司董事长

5.岳勇  中顺洁柔纸业股份有限公司副总裁

Moderator

James Li, Executive Adviser,   Oji Paper International Trading (Shanghai)

Panelists

1.Jeff Yang-Honorary Vice   President, CPICC & President, Suzano Asia -Pulp Business

2.Song Wangqiu, Honorary   Vice President, CPICC & President, Metsä Group China and Asia

3.Yao Guanjun, Director,   Purchasing Department, Sun Paper

4.Su Mali, President,   Baoding Yusen Sanitary Health Supplies

5. Yue Yong, Vice President,   C&S Paper

17:30-18:30

ARAUCO时光-酒会

ARAUCO Time, Cocktail

18:30-21:30

金鱼之夜——2026上海纸浆周晚宴
  Suzano Night—2026 SPW Gala Dinner

 

 

 

确定的增长 重构的纤维-2026上海纸浆周生活用纸商品浆市场专题论坛议程(联合主办 建发浆纸集团 协办 SUZANO)

Defined Growth, Redefined Fibers—Agenda for 2026 SPW Tissue & Market Pulp Symposium(Co-Organizer: Xiamen C&D Paper & Pulp Partner: Suzano)

 

时间:2026年3月19日上午地点:上海雅居乐万豪侯爵酒店

Date & Time: Morning of March 19, 2026    Venue: Shanghai Marriott Marquis

09:00-09:05

主持人开场

Opening

09:05-09:20

主办单位、支持单位致辞

Opening Remarks: Representatives   from Organizers and Supporters

09:20-09:40

中国生活用纸行业概况及国际市场机遇

——曹宝萍 中国制浆造纸研究院副总经理、中国造纸协会生活用纸专业委员会/中国造纸学会卫生用品专业委员会副秘书长

Overview of Chinese Tissue   Paper Industry and International Market Opportunities

—Cao Baoping,Deputy GM,   China National Pulp and Paper Research Institute (CNPPRI)

Deputy Secretary-General,China National Household Paper Industry Association- China Paper   Association

Deputy Secretary-General,   China National Hygiene Products Industry Association- China Technical   Association of Paper Industry

09:40-10:00

全球生活用纸产业和市场形势

Analysis of the Global   Tissue Industry and Market Landscape

——Fastmarkets助理经济师 刘雅萍

—Jennifer Liu, Associate   Economist ,Fastmarkets

 

 

10:00-10:20

共探生活用纸制造的竞争力新维度

——李庭杰博士 书赞桉诺亚洲研发创新总监

Exploring New Dimensions of   Competitiveness in Tissue Manufacturing

—Dr. Gary Li,Head of R&D and Innovation, SuzanoAsia

10:20-10:40

茶  歇Coffee Break

10:40-11:00

中国生活用纸商品浆市场展望和供应链一体化服务趋势

——厦门建发浆纸集团浆纸研究院院长  崔 勤

Outlook on China’s Tissue   Market Pulp and Trends in Integrated Supply    Chain Services

——Cui Qin, President, Pulp   & Paper Research Institute, Xiamen C&D Pulp & Paper

11:00-12:00

对话主题:

生活用纸纤维多元选择与结构优化

主持人:

李 炜 上海锐智信商务咨询有限公司董事总经理

嘉  宾:

1. 曹振雷 全联纸业商会顾问、中国造纸协会生活纸专委会主任

2. 沈根莲 全联纸业商会常务会长、四川环龙集团董事长

3. 毕 慧 UPM纸浆销售亚太区副总裁

4. 张 涛 河北金博士集团有限公司总经理

Theme: Fiber Shifting Trends   in Tissue Sector

Moderator: Levi Li, Managing   Director, Shanghai Ruizhixin Consulting

Panelists:

1.Cao Zhenlei, Consultant,   CPICC & Director, Tissue Committee, China Paper Association

2.Shen Genlian, President of   Standing Committee, CPICC; President, Vanov Group

3. Connie Bi, Vice   President, Pulp Sales, APAC UPM

4. Zhang Tao, GM, Jinboshi   Group

12:00-13:30

自助餐

Networking Buffet

 

 


Thematic Activities
Pictures
Video
Meeting Materials
Welcome Dinner